CHANGING THE FUTURE OF
ENTERTAINMENT & CULTURE

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CHANGING THE FUTURE OF
ENTERTAINMENT & CULTURE

NEOM is on a journey to develop a new global capital for entertainment and culture, offering experiences of the future for audiences of the future. NEOM's entertainment and culture is central to our quality-of-life promise and will represent, celebrate and inspire residents and visitors alike. 

THE OPPORTUNITY

We are providing the ideal conditions for artists and creators to thrive, stimulating the future of culture and entertainment.

  • NEXT-GENERATION VENUES & ATTRACTIONS

    We are building the next generation of museums, theatres, music venues and location-based entertainment. We will design and build spaces that infuse, from conception, flexible infrastructure and digital technology.


  • CULTURE WOVEN INTO THE LINE

    Our cultural offer in THE LINE will integrate arts, culture and entertainment into everyday life. With hyper-proximate urban design, iconic experiences will be just minutes apart. Surrounded by nature and enriched with immersive activations, they will redefine urban living and inspire every journey.


  • EXPORT-BASED ENTERTAINMENT & CULTURE ECONOMY

    More than a place to enjoy and appreciate entertainment and culture. Through a comprehensive program of investments, research and development we enable an export-based creative economy that encourages the creation and production of original works unique to NEOM, debut here and are exported to the world.


  • ATTRACTING THE BRIGHTEST & MOST CREATIVE MINDS

    To realize our ambition, we are committed to attracting the finest and most creative minds to collaborate with us. We will provide a progressive business environment for partners, freelancers and companies to work at NEOM through light-touch regulations and access to world-class infrastructure.


ENRICHING THE LIVES OF
RESIDENTS & TOURISTS

Our inclusive entertainment and culture offering will represent residents, what they create and what they believe in. It is this identity, this culture, ​that we will enable and nourish, creating a sense of belonging for residents and driving visitors to our sites.

  • NEW CULTURAL CAPITAL

    A new global capital that embodies NEOM’s values; celebrating knowledge and innovation in an inclusive and vibrant lifestyle that inspires creativity and empowers residents and visitors to flourish.

  • A GLOBAL DESTINATION

    A leading global entertainment destination for visitors and residents, and an industry leader for next-generation entertainment, delivering uniquely shareable experiences that overwhelm the senses.

DRIVING THE FUTURE: NEXT-GEN EXPERIENCES

EMBRACING CHANGE: AN OPEN AND VIBRANT ENVIRONMENT

INSPIRING PEOPLE: CELEBRATING KNOWLEDGE AND INNOVATION

EXTENDED SPACES: MORE THAN JUST BUILDINGS

PARTNERSHIPS THAT MATTER:
FLOURISHING CREATIVE BUSINESSES

CULTURE: GIVING NEOM ITS SOUL

A HOME FOR CULTURAL
TALENT

Encompassing leadership development, residencies, mentorships, apprenticeships and scholarships our dynamic workforce development plans are inspiring and nurturing the next generation of cultural leaders, curators and artists. We are equipping leaders and creators with the competencies, knowledge and cutting-edge skills to forge the future of culture.

  • LEADERSHIP DEVELOPMENT PROGRAM

    Having started in 2024, NEOM’s Cultural Leadership Development Program is empowering the next generation of Saudi culture and entertainment leaders. This 12-month learning journey (nine months of training and a two-to-three month placement) is an annual initiative – in partnership with the DeVos Institute of Arts Management at the University of Maryland. It includes mentoring and modules in leadership, governance, business management, cultural stewardship and transformative technologies. Selected by an expert panel, 10 professionals will help to forge the future of entertainment and culture.

  • ARTIST IN RESIDENCE PROGRAM

    Bringing together a new generation of Saudi and international artists from around the world, our multidisciplinary Artist in Residence Program fosters artistic growth, exchange and collaboration. The inaugural 12-week residency features four Saudi and four international multi-disciplinary artists who will be immersed in NEOM with a schedule of masterclasses, industry guests plus an international residency at the leading art foundation TBA21 Thyssen-Bornemisza Art Contemporary in Madrid. This will culminate in a series of community engagements in NEOM and across the Tabuk region.

  • HEAR FROM THE EXPERTS
  • OUR PEOPLE
  • "A vibrant cultural offer distinguishes the world's greatest places. At NEOM, we are committed to providing the ideal conditions for creative businesses and artists to thrive."
    Michael Lynch AO CBE

    Head of Entertainment & Culture

Entertainment and Culture

Meet our experts who are enabling the future of entertainment and culture at NEOM

  • Michael

    Lynch

    Head of Entertainment & Culture

    Michael Lynch AO CBE is a world-renowned arts and culture executive. He has held the positions such as Sydney Opera House CEO, London’s South Bank Centre chief executive and Hong Kong West Kowloon Cultural District Authority CEO.